I’m normally not into reading about SEO and Copywriting. I can do plenty of that online at SEOBook or at CopyBlogger. Heck I could pick up skype or AIM and ping any numerous experts in the field of seo and copywriting for their advice. But I’ve become a bit slack in my building of niche sites.
This book is inspiring. It has helped me refocus and is actually helping me build a site that is more focussed on copywriting than I have ever created. Which in turn I believe will result in more conversions which is my primary goal of course.
The book reminded me of tools I had forgotten and had informed me of ones that I hadn’t used yet. It’s definetly worth the read that’s for sure. Even if you think you know everything you can possibly know about SEO and Publishing online.
I’m a veteran who has built numerous websites for companies and to be honest with you this book really knocked my socks off.